A BESPOKE VISUAL IDENTITY & CREATIVE TOOLKIT
A comprehensive personal branding suite
that will carry your identity across all
platforms from print to digital. Your brand will be built into the handy user-friendly app, giving you the tools and confidence to apply your signature style anytime, anywhere.
THE CREATIVE TOOL KIT
What’s included?
A UNIQUE LOGO & SUBMARKS
The sign post of your identity which we’ll create and adapt to suit all touch points for maximum visibility
THE PERFECT PALETTE
We’ll develop a beautifully balanced scheme to set the tone for your identity and we’ll show you how to use those colours well
A CURATED SUITE OF TYPEFACES
We’ll source and licence a curated suite of typefaces for a cohesive brand message across all your channels
ACCENT GRAPHICS & PATTERNS
If it feels right for the identity we’ll create or source illustrative elements that will enhance that vision
CANVA PRO SETUP
Canva is the non-designers best friend. We’ll set you up with a years subscription to a pro account and build your design into the easy-to-use drag and drop brand kit. You’ll also get a walkthrough and tips
BRAND PRESENTATION & CHEAT SHEET
A comprehensive overview of your new brand, showcasing all the final design work and concepts for the brand roll-out with handy do’s and don’ts for taking your brand out into the world
OUR PROCESS
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We’ll ask you to complete a discovery form on booking to gain a fully rounded picture of your business. We’ll have an introductory chat where you can tell me more about your vision. I’ll send a deliverables and payment plan with a guide time-line based on your requirements.
We’re ready to begin...
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We’ll work on three different mood routes for you to choose from. We’ll have a feedback session either online or in-person to talk through the delivered mood boards and discuss any likes, dislikes and amends. There will be two further rounds on moodboards and feedback if necessary
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Initial design routes delivered to you. We’ll have a feedback session to discuss your initial thoughts and further ideas or amends. There will be two further rounds of concepts and feedback included until the concept is agreed. Any additional rounds will be charged separately.
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Your Canva Brand kit will be set up and ready for all team members. All creative work will be built into the Canva brand kit and any other software as discussed. We’ll have a software walk through and I’ll supply all assets from the work in a separate folder. You’re ready to launch!
DESIGN ROLL-OUT
